Event Participants
Executives
3 Bimal Thakkar, Srinivas Ayyagari, Sumer Thakkar
Analysts
9 Ankur Gulati, Bharat, Dhananjay, Pritesh Chheda, Raghu, Ravi Naredi, Rehan Sayed, Saurabh, Sejal Agarwal
Financials & KPIs
| Metric | Reported | Commentary |
|---|---|---|
| Consolidated Revenue | ₹167.31 crores | +25.9% YoY; 4th consecutive quarter of double-digit growth, driven by shelf space gains, category diversification and new listings |
| Standalone Revenue | ₹120.94 crores | +20.5% YoY; supported by strong order book and brand traction |
| Processed Foods Revenue | ₹144.05 crores | +28.5% YoY; segment EBITDA ₹31.18 crores at 21.6% margin |
| Distribution Revenue | ₹23.24 crores | Segment EBITDA margin 11.5% (seasonal quarterly impact; historical full-year range expected to hold) |
| Consolidated EBITDA | ₹29.7 crores | +26% YoY; margin 17.7%; freight impact ~3% of margins offset by mix, frozen momentum, tariff refunds, cost optimization |
| Standalone EBITDA | ₹27.5 crores | +22.6% YoY; margin 22.8%, up 40 bps YoY |
| Consolidated PAT | ₹17.29 crores | +13.4% YoY; PAT margin 10.3% |
| Standalone PAT | ₹18.28 crores | +7.6% YoY; PAT margin 15.1% |
| US Tariff Refund | USD 2.08M (₹19.69 cr) | Received in Q1; $0.77M (~₹7 cr) booked to P&L, balance deferred in balance sheet pending customer arrangements |
| PLI Benefit | ~₹16 crores (FY27) | Last year of Category 3 scheme; ~2% of FY26 revenue, to be recouped via reduced brand spend as % of sales |
| Freight Impact | ~3% of margins | Elevated ocean freight/container costs; pass-through initiated from Q1 (65-70% of business, ~75% in US) |
Geographic & Segment Commentary
- Processed Foods: Revenue grew 28.5% YoY to ₹144.05 crores with EBITDA margin of 21.6%. Leverage from Surat scale-up and product mix expected to lift margins toward high-teens consolidated levels as freight normalization and operating leverage kick in.
- Distribution: Revenue of ₹23.24 crores with 11.5% EBITDA margin; quarterly variance attributed to seasonal costs, with full-year margins expected in line with historical ranges.
- Truly Indian (US mainstream): Present in 3,000+ stores via marquee retail clients; growth split ~60% same-store / repeat orders, ~40% new listings. Competition primarily from local US ethnic food producers, not Indian players.
- Ashoka (Diaspora brand): 20%+ revenue CAGR over last 5 years; grew 30%+ in Q1; remains flagship brand targeting South Asian diaspora globally.
- Soul (Domestic): Portfolio expansion across e-commerce, quick-commerce and modern trade; management notes slower traction vs Truly Indian, strategy refresh underway for FY27.
- Surat Greenfield Facility: Commercial deliveries and ~15 container shipments in Q1; Phase 1 ramp at ~30% capacity utilization in FY27, full ramp in 2-3 years; Phase 2 (₹25-30 crores) capex expected Q3 FY27.
- Europe/UK: Step-down subsidiary being set up in Ireland to drive UK/Europe growth; region growing at high double-digits as FTA benefits (UK, prospective EU) materialize.
- West Asia: Shipments resumed end-April after March disruption; business recovering to prior ~15% of revenue mix; freight pass-through initiated.
Company-Specific & Strategic Commentary
- Surat Capacity Expansion: Greenfield facility adds frozen food manufacturing capacity with revenue potential of ₹250-275 crores at full utilization; combined with brownfield, total capacity supports ₹1,250 crores revenue ex-agency without major incremental capex.
- AEO T3 Certification: Highest customs certification received in May from CBIC; enables faster clearances, reduced inspections, expedited cargo processing from June shipments; expected to improve inventory turns and cash conversion.
- US Tariff Refund & Litigation: Won US customs case for ~$2.8 million; collection from counterparty in progress; tariff status remains fluid (10% continues as of July 24), with strategic price decisions per product category.
- Freight Pass-Through Strategy: From Q1 FY27, passing on freight increases to customers across 65-70% of business (~75% in US); balances margin recovery against market share objectives.
- Brand Investment Allocation: 75% own-brand / 25% B2B-private label mix; continued investment in Truly Indian and Soul, with Ashoka brand spend declining as % of sales to offset PLI expiry.
Guidance & Outlook
| Metric | Guidance / Outlook | Commentary |
|---|---|---|
| FY27 Revenue | Upwards of ₹900 crores | Order book strongest in company history (June-August); caution on container availability and shipping disruptions could push shipments into subsequent quarters |
| EBITDA Margin | High-teens (consolidated) | Excluding tariff refund; supported by freight pass-through (from Q1), operating leverage, and favorable product mix; Surat ramp contributing over 2-3 years |
| Surat Utilization | ~30% in FY27; full by FY30 | Calibrated ramp; product trials, repeat orders, and new product cycles determine pace; Phase 2 capex (₹25-30 cr) in Q3 |
| Freight Pass-Through | 65-70% of business, from Q1 | ~75% pass-through in US; strategic exceptions in select markets |
| Depreciation | ₹6.6 cr/quarter run-rate, increasing in Q3-Q4 | Phase 2 machinery capitalization adds incremental depreciation; building/utilities already capitalized |
Risks & Constraints
| Risk | Context |
|---|---|
| Supply Chain/Container Shortage | Vessels skipping Indian ports caused ~30% of ready goods unshipped in June; ~3% margin drag; order book strong but conversion depends on shipping availability; management leveraging large-shipper clout |
| US Tariff Uncertainty | 10% tariff continues as of July 2026; future trajectory unpredictable; refund partially booked ($0.77M) with balance contingent on customer negotiations; tariff litigation collection (~$2.8M) pending |
| Geopolitical Disruption | West Asia conflict impacting trade routes, fuel costs, transit times; March shipments halted; recovery underway but risk persists |
| PLI Scheme Expiry | Last year of ₹16 crores Category 3 PLI; management plans to offset via lower brand spend as % of sales (Ashoka) and government's expected extension discussions |
| Surat Ramp-Up Execution | Full utilization realistically FY30; revenue contribution dependent on consumer trials, repeat orders, and market acceptance of new frozen products |
Q&A Highlights
Surat Facility Ramp-Up and Capacity
- Question: What is current utilization at Surat and when will it reach the ₹250-275 crore revenue potential? (Rehan Sayed)
- Answer: Trial production began end-March FY26; ~15 containers shipped in Q1. Full capacity will take 2-3 years. Utilization this year ~30%, ramping in years 2-3. Full utilization realistically by FY30. (Bimal Thakkar)
Margin Impact and Freight Pass-Through
- Question: Ex-tariff refund, margins are 13.4%; what's the freight magnitude and sustainable margin level? (Saurabh)
- Answer: Freight impact ~3% of margins. Pass-through started this quarter—65-70% of business, ~75% in US. Adjusted margins (ex-freight) at 16.4%; goal is 17-18% as Surat scales. Surat plant still 2-3 years from full scale. (Srinivas Ayyagari, Bimal Thakkar)
US Tariff Refund Accounting and Treatment
- Question: How much of the ₹19.69 crore refund is booked in Q1 and what's the treatment going forward? (Ravi Naredi)
- Answer: $0.77M (~₹7 crores) booked in Q1 P&L; balance in balance sheet pending customer arrangements, to be evaluated over coming quarters. (Srinivas Ayyagari)
Truly Indian Growth Drivers
- Question: Is Truly Indian growth driven by repeat purchases or store additions? (Sejal Agarwal)
- Answer: Combination—~60% same-store/repeat growth, 40% new listings. Retailers adding new products and repeat orders consistently; new listings achieved based on performance in existing stores. (Bimal Thakkar)
PLI Expiry and Margin Recoupment
- Question: With PLI (~₹16 cr) ending, how will you recoup the ~2% margin impact? (Ankur Gulati, Saurabh)
- Answer: Brand investment as % of sales declines as brands scale (Ashoka); growth brands (Truly Indian, Soul) continue investing but at lower relative rates. Government discussions on extending Category 3 PLI. (Bimal Thakkar, Srinivas Ayyagari)
Container Shortages and Revenue Conversion
- Question: Can you still hit ₹900+ crores given unshipped goods? (Raghu)
- Answer: Order book strongest in company history (June-August); ~30% of ready goods unshipped in June due to vessel/container scarcity. Carry-forward will flow to Q2/Q3, but supply chain constraints could push shipments; cautiously optimistic on target. (Bimal Thakkar)
Tariff Pass-Through and Pricing Strategy
- Question: With tariff rollback, will you reduce prices or keep margins? (Dhananjay)
- Answer: Strategic per-category approach—passing some tariff benefits to consumers where market share gain is priority; retaining increases in other categories to offset freight and input costs. (Bimal Thakkar)
Depreciation and Capex Outlook
- Question: Is ₹6.6 crore depreciation steady-state? (Ankur Gulati, Bharat, Pritesh Chheda)
- Answer: Surat building and utilities capitalized in March; Phase 2 machinery capex of ₹25-30 crores in Q3 will add incremental depreciation. Total ex-agency capacity after full ramp: ₹1,250 crores. (Srinivas Ayyagari, Bimal Thakkar)
Competition for Truly Indian
- Question: Who are the main competitors in the US mainstream segment? (Bharat)
- Answer: Primarily local US companies producing Indian-style foods; not Indian players. Truly Indian team now fully staffed with no further additions planned. (Bimal Thakkar)
Key Takeaway
ADF Foods delivered its fourth consecutive double-digit quarter with consolidated revenue of ₹167.31 crores (+25.9% YoY) and EBITDA of ₹29.7 crores (17.7% margin), absorbing a 3% freight drag and geopolitical disruption in West Asia. Adjusted margins (ex-refund) were 13.4% due to freight; management has initiated freight pass-through (65-70% of business) from Q1 and maintains high-teens EBITDA guidance for FY27. Strategic priorities center on scaling the Surat frozen facility (30% utilization in FY27, full ramp by FY30, ₹1,250 crores total capacity ex-agency), deepening Truly Indian's US mainstream penetration (3,000+ stores, 60/40 same-store vs new listings), and establishing an Irish subsidiary for European expansion. The strongest order book in company history supports the ₹900+ crore revenue target, though container availability and US tariff trajectory (10% continuing) remain watch items. PLI expiry (₹16 crores) is expected to be offset by declining brand spend as a % of sales as brands mature.