Analysis: Ulta Beauty, Inc.

US:ULTA

Why is Ulta Beauty, Inc. stock rising?

  • Raised fiscal 2026 net sales and comparable-sales guidance.
  • Franchise partner Alshaya plans several new Middle East store openings later in fiscal 2026.
  • New Times Square flagship store expected to open in late 2027.
  • Plan to add 50-60 net new company-operated stores during fiscal 2026.

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